How to Publish Your Book in Today's Market

Traditional Vs. Self-Publishing

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Is it your dearest dream to hold your published book in your hands?

  • Do you want readers to write you letters telling you how your book changed their lives?
  • Do you desperately want to get your book published but don't know where to start?
  • Or are you still writing your book but wondering how you'll get it into readers' hands when it's done?

Should you aim for a traditional New York publishing deal or go the self-publishing route?

Welcome to the course in which you'll find your answer!

Internationally bestselling author Rachael Herron is a long-time publishing veteran and an expert in both trad and self-publishing, and she'll help YOU chart your best course.

She's presented this exact course at both UC Berkeley and Stanford, and now you can learn directly from her, in your own home, in your own time.

With Rachael's help, you'll learn to separate fact from fiction, and you'll get all the necessary information to decide which plan is best for you.

MORE THAN 4+ HOURS, 21 modules, plus bonus PDFs and publishing stories!

What else will you learn?

  • Agents – when do you need one? How should you negotiate a contract?
  • Are New York deals more lucrative?
  • Who are the big players in today’s publishing market? What do you need to know about them?
  • Query letters – how to write one, resources, examples, when to follow up, and how to do so.
  • Brick-and-mortar print book sales vs. e-book and audio sales.
  • When should you self-publish? How do you make this decision?
  • What's the needed technology like? Is it hard to learn?
  • Editing – developmental edits, line edits, and copyedits.
  • Formatting methods
  • Covers – what do they promise the reader? How do you hire a designer?
  • Distribution channels including second-party distributors.
  • Money questions – payment schedules/breakdown of trad- and self-publishing. What can you expect to make?

No matter which track you decide to take toward publishing your book, you'll complete this master course prepared (and ready) for success.

Get ready to hold your book in your hands. It's time.


Your Instructor


Rachael Herron
Rachael Herron

Rachael Herron is the internationally bestselling author of more than two dozen books, including thrillers (under R.H. Herron), mainstream fiction, feminist romance, memoir, and nonfiction about writing. Her work has been published in seven countries and translated into four languages. She has a Master of Fine Arts in Creative Writing from Mills College, California, and she has taught writing at both UC Berkeley and Stanford. Her favorite thing is writing The End as often as possible. Her passion is teaching others how to write their own books and get them out into the world.


Course Curriculum


  Publishing Overview
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  Traditional Publishing
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  Self-Publishing
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  Moving Forward!
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Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
I believe in providing true value for your money., so if you are unsatisfied with your purchase, just contact me in the first seven days and I'll provide you with a full refund. Just email [email protected]. And if you have any technical issues accessing the course after the first week, email me and we'll try to sort you out! The most important thing is that you get the information that you need to succeed!
Is there any live teaching or community support included?
Nope, but that's why this is a purpose-built standalone course. The video lessons contain everything you need! I update the modules as needed, as things change in the industry. If you'd like smaller group teaching with personal interaction, you may be interested in my 90-Day Masterclasses, and you can find out more about those at http://rachaelherron.com/write
Is closed-captioning available?
Yes! It's resizable and movable to best work for you. Unfortunately, Teachable doesn't allow closed-captioning on the promo trailer video, but it's available for 100% of the teaching modules!
Will I have to pay sales tax?
It depends! If your state or country requires that sales tax be added to digital products, then yes. The platform this course is on, Teachable, handles all that on the back end, so it will automatically appear if you do need to pay it.

Get started now!